Adobe x NWSL : The League
Client: Adobe x NWSL2023
Inspired by the remarkable progress of women's professional soccer and the promising future it holds, my project is driven by the increased investment, interest, and passion surrounding the women's game. Focusing on the cities represented by the NWSL, my creative approach uses the unique infrastructure as frames for the imagery. By incorporating the utility cap, I aim to encapsulate the spirit of setting a strong foundation. The use of Risograph printing introduces a textured and gritty quality, providing a distinctive and artistic dimension to the project. I created imagery to celebrate the sport and how far we have come, how strong this league is, and the passion and excitement for the future.